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Is the World Ready for Miki Agrawal and Her Next Big Idea – Miki Agrawal Discusses Her Bidet Startup, Tushy

In fact, society is wrong about a lot more than just “periods, pee, poop, and pizza,” Agrawal said, drawing laughter from the audience. “This generation and the next is not interested in doing the things that people did 100 years ago. Not interested.” To that point, each chapter of Disrupt-Her names a common way of thinking, then explains where it came from in order to present an alternative. For the notion that “failure is embarrassing,” for instance, readers are instructed to “replace the word ‘failure’ with ‘revelation.’”

Disrupt-Her isn’t billed as a memoir, and much of it focuses on universal topics like the importance of investing one’s money, cultivating a partner’s best qualities, and decluttering one’s home. It is a rebirth, in a sense: Before its launch, Agrawal released a video-poem that begins with her crawling from a bleeding animated vagina. (A hat is conveniently waiting nearby; she puts it on.) While the public may view it as a comeback, the timeline isn’t so linear: Agrawal founded Tushy two years after she launched Thinx, then hired leadership to run it while she focused on the period underwear brand; when she left Thinx, she seamlessly transitioned over to Tushy. If Disrupt-Her answers any question about Agrawal, it’s how she wants to present herself to the world after being accused of abusive behavior in the workplace. Less contrition, more ideology.

In her emphasis on transforming anger, betrayal, and pain into empathy and gratitude, Agrawal performs an amazing alchemical act. The book creates a space in which she’s able to comment on the bad publicity—effectively getting the last word—and land on higher ground. This puts those members of the public who are reckoning with how to regard her, post-Thinx, in the difficult position of arguing against positivity, against personal growth, if they question her at all.

Someone who worked with Agrawal at the time, who only agreed to talk on the condition of anonymity, says that Agrawal knows the value of building her personal brand through this kind of storytelling. Publishing a new book in the aftermath of the Thinx allegations reinforces a narrative in which, the former staffer says, “She’s the hero.”


In February, I visited Agrawal at her home in Williamsburg, Brooklyn, a sleek space filled with colorful woven rugs and air plants. During our interview, her husband, Andrew Horn, popped in and out of the room on his way to and from errands. Their 20-month-old son, Hiro, occasionally toddled into the conversation, cheerfully making a grab at a water glass or one of the cell phones recording the conversation.

Agrawal wrote Disrupt-Her in the two-and-a-half months following Hiro’s birth in July 2017. Laid up in bed healing from her C-section, she wrote between feedings and while the baby was asleep. “I had so many thoughts around the culture of complaining, takedown culture, feminism, patriarchy, fake feminists, people who wear the feminist T-shirts and the vagina necklaces but are really mean girls on the inside,” Agrawal says. These topics appear in the book, in chapters that deal with woman-on-woman hate and gossipy media coverage—the products, Agrawal writes, of scarcity mindsets and a news business that rewards clickbait.

Agrawal says she believes in creating a culture that is progressive and supportive of people being themselves—but that doesn’t mean lowering her standards. “I demand excellence. I do,” Agrawal says. “Shouldn’t you demand it for yourself? And if I’m going to bring it out of you, that’s a good thing. If that sometimes requires tough love, like, ‘Hey, I asked for that three times, come on, you’ve got this.’ Then you go back and tell everyone, ‘She’s yelling at me!’ Like, is that yelling or just being like, ‘Come on, you’re better than this!’?”

Jeremy Renner Keeps Showing Love For The Original Six Before Avengers: Endgame

While there were many surprising decisions at the end of Avengers: Infinity War as far as which heroes we lost and which ones survived, there was one very clear pattern that emerged. All five of the characters who made up the original Avengers survived. While the exact fate of Jeremy Renner’s Hawkeye was unknown at the time, this pattern (and the fact we knew Renner had filmed scenes for something for the two Avengers movies) led many to believe Hawkeye had lived, something which has since been confirmed. In the lead up to Avengers: Endgame, Renner appears quite focused on his original co-stars, as he has continued to share pictures to Instagram focusing on these six heroes.

A few days ago Jeremy Renner shared the six character posters of the original Avengers team that were released as part of the ‘Avenge the Fallen” series. He also gave a shout out to his “A6” on Instagram. While there are several other characters who will certainly play important parts in Avengers: Endgame, one certainly believes these six characters will still be the ones at the center of it all. The Marvel Cinematic Universe really took off with the original Avengers film, and Endgame is expected to be something of a conclusion.

And of course, Jeremy Renner knows some things that we don’t. While we expect that Endgame will likely be the final MCU movie for Robert Downey Jr. and Chris Evans, and possibly others, Renner would, one assumes, know for sure if that’s the case. He not only knows if they’re leaving, but assuming they are, he knows how it will happen in the film. It could be part of the reason he’s celebrating his old friends, because this is his last chance to do so in this context.

It’s not all super serious, however. Before sharing the picture of all six Avengers looking focused and committed, he shared a very different picture, showing the six Avengers actors being silly and ridiculous. Check it out.

Of course, while most of the focus is on the big names of Downey and Evans, we don’t really know what the future holds for the other four actors either. We know a movie based on Black Widow is on the way, but that one is expected to be a prequel, so that doesn’t mean that character is any safer. The Avengers will likely move forward, but they will almost certainly look very different when they do. Just which of these six characters will we see again, and which will we be saying goodbye to for a final time?

Is Renner being nostalgic because he’s one of the people going away? Who knows. I certainly won’t be happy to see any of these six characters go.

What All the Game of Thrones Women Wore to the Season 8 Premiere Red Carpet

In the game of Thrones, there are only two options: You win or you die. We will know the fate of the Starks, Lannisters, and Targaryens soon enough—how many alarms have you set for April 14?—but before the eight and final season airs, the cast of Game of Thrones gathered in New York for their last red carpet premiere all together. And they came to win.

Sophie Turner, Maisie Williams, Emilia Clarke, and more of your favorites from the Seven Kingdoms arrived wearing spectacular looks from designers like Louis Vuitton, Miu Miu, and Valentino. (Though, a few of Westeros’ most familiar faces didn’t make it: Lena Headey, who plays Cersei, was home sick.) The night’s fashion was as fiery as the Mother of Dragons: red lace by Oscar de la Renta, orange tulle by Ermanno Scervino, intergalactic prints by Iris van Herpen. Game of Thrones actors past and present looked good—and quite different from their on-screen personas.

Catch up on all the best fashion from the final Game of Thrones premiere, courtesy of the most stylish women this side of the Seven Kingdoms.

Emilia Clarke’s Braid at the Game of Thrones Season 8 Premiere Nodded to Daenerys

Daenerys Stormborn of the House Targaryen, First of Her Name, the Unburnt, Queen of the Andals and the First Men, Khaleesi of the Great Grass Sea, Breaker of Chains, and Mother of Dragons—that’s how most of us came to know actress Emilia Clarke on Game of Thrones. But we should also probably add Master of Red Carpet Beauty to her title.

Seriously, she (and her glam squad) never disappoint whether it’s debuting a new hair color or going all-in on dramatic hair and makeup, like she did for the GoT season eight premiere at Radio City Music Hall in New York City on Wednesday night.

Let’s start with the hair, complete with an intricate braid that hairstylist Jenny Cho confirmed was a nod to Clarke’s most famous character. “EMILIA 🐉. For tonight’s look, I wanted to incorporate a braid as a nod to #DaenerysTargaryen, the queen of dragons #khaleesi,” Cho captioned an image of the look on Instagram. From the loops and varying braid widths to the sprigs of hair springing forth and visible from the front, it’s everything Dany stans could dream of.

The makeup, by Kate Lee, was equally dramatic—with both a bold eye and lip—and fit for a queen.

Lee also shared a shot of the Chanel makeup kit she used to create Clarke’s look. She broke down all the products she used in her Instagram. For the strong ’90s lip, she combined Chanel Le Crayon Lèvres in Rouge Noir ($31), Chanel Hydra Beauty Nourishing Lip Care ($50), and the darkest shade from Chanel Les 4 Ombres Multi-Effect Quadra Eye Shadow ($62) as a lip powder.

On her eyes, Lee relied on Chanel Les 4 Ombres in Mystère et Intensité ($62), Troy Surratt Smoky Eye Baton in Canons de Beauté Burgundy ($35), Chanel Inimitable Mascara in Brun ($32), and Chanel Le Volume Mascara in Ecorces ($32). She also filled in Clarke’s beautifully strong brows with Koh Gen Do Maifanshi Miineral Brow Pencil in Brown ($37) and Chantecaille Full Brow Perfecting Gel ($40).

Excuse us, while we now try to go re-create this perfect vision for the weekend.

The First 17 Minutes Of Toy Story 4 Finally Reveal Why Bo Peep Disappeared

Spoilers, obviously from CinemaCon 2019 where Disney played the first 17 minutes of the upcoming animated sequel.

I saw the first 17 minutes of Toy Story 4 and at first it felt like time had stopped, looped and rewound to a simpler time when Woody and Buzz were Andy’s toys. In fact, the movie kicks off with a flashback that hits on a lot of nostalgic notes, but also finally reveals a major secret: What happened to Bo Peep and why wasn’t she in Toy Story 3?

Early on, we flashback to Andy’s childhood home, where his sister Molly is getting rid of some of her early toys, including Bo Peep. Woody is making a daring rescue of another toy when Bo Peep is boxed up with her sheep, but he makes it to the car in time to say goodbye. He tries to save her from the box, but she gently reminds him that she’s been made to be played with. Perhaps it’s her time to go.

The clincher, however, is that she asks Woody to go with her, reminding him that toys “get lost” or “left outside.” But he can’t go. He still has Andy to think about. They part ways.

It’s not exactly a tearjerker moment, but wow does the opener hit all the feels.

But we’re off to the races afterward. The movie then cuts to the present day featuring the characters who have all mingled together since Toy Story 3. It’s Bonnie’s orientation day at Kindergarten, but she’s really sad to leave her favorite toys behind. (She’s less sad about Woody, who recently seems to have fallen out of favor.) The rest is the start of an adventure, an adventure that also features new character Forky’s origin story and more.

In the trailer, we’ve seen Woody and Forky get separated from the group thanks to Forky’s penchant for wanting to be trash and not a toy. Woody ends up reuniting with Bo Peep in the first trailer at a shop near a park of some sort, complete with a Ferris Wheel and lots to do! Bo Peep, for her part, has moved on from wanting to please children and Woody seems enamored by this new place and way of thinking.

From Pixar’s point of view, we don’t know exactly why Bo Peep was written out of Toy Story 3 or why she only popped up briefly in Toy Story 2. She just wasn’t really a major component in the Toy Story narrative for the last couple of movies, but this first look capably presents a good reason behind why Bo Peep disappeared and the trailer reintroduces her as a stronger and wiser character.

But now she’s back in a big way in Toy Story 4.

Of course, while it’s nice to know why Bo Peep and Woody were separated and when exactly in the timeline it happened, the really notable moment may simply be seeing Woody back in Andy’s world.

I’m not always fond of flashbacks, but in this case, it seems to have worked. Seeing Andy again – even though I knew it was going to happen – capably tied the movie to its roots. Andy’s been a part of every movie and he’s woven into Woody’s fibers of being, even if Woody now has Bonnie written on his shoe.

Ultimately, we know Toy Story 4 is going to get emotional. The other movies in the franchise leave me blubbering every. single. time. Plus Tom Hanks has already said he had an emotional last day filming this sucker, and even didn’t want to face the creative team as he finished up his recording.

Toy Story 4 opens on June 21, 2019. Stay tuned for more coverage from CinemaCon 2019 and be sure to keep an eye on what we know about the upcoming animated Pixar flick.

We Saw New Avengers: Endgame Footage And It Revealed The Heroes’ Plan To Take On Thanos

We’re going to get into a spoilery-ish scene we screened from Avengers: Endgame today in this piece. If you want to go into the upcoming Marvel movie fresh – and I totally don’t blame you – please hop out now and check out one of our other lovely articles. If you love reading everything you can about the movie, forage on!

We’re so close to Avengers: Endgame I can taste it. In fact I got a taste of it today at CinemaCon 2019 when Disney shared a lot of brand new footage and other content from its upcoming 2019 slate of films. (No Star Wars Episode IX though, sorry.) Among these moments was an extended scene from Avengers: Endgame that captured more of Captain Marvel interacting with some of the other Avengers as well as revealed a little bit about the heroes’ plan to take on Thanos.

First and foremost, the scene opens with some footage we’ve seen snippets of in the trailers so far. Cap, Rhodey and some of the other Avengers are strategizing about when and how to take down Thanos. Captain Marvel really feels like it’s her fight, but the other Avengers assert “it’s our fight too.”

As it turns out, it’s also Nebula’s fight. We’ve known for a while now that Nebula would play a key role in Avengers: Endgame. In fact, actress Karen Gillan previously revealed she believes Nebula will sway the audience in a different way this time around noting:

In the new clip, Nebula reveals that while she was busy attempting to earn Thanos’ approval and please him, he always talked about wanting to go to The Garden. (Hilariously, Rhodey quips that’s it’s just peachy Thanos “has a retirement plan.”) The Avengers use some fancy technology to track an energy signature that seems to be a second use of the stones. Assumedly that’s a tie-in to Thanos terraforming the planet.

The team then spends the next few minutes deciding they’ll need to go into space, find the planet, take on Thanos, and then use the stones to undo what happened prior, during Avengers: Infinity War.

There’s a little bit of a debate about what will be different this time around. Captain Marvel, quietly and effectively says “me,” but it seems there may still be some skeptics among the other heroes. I’m assuming they don’t know the whole breadth of what the character can do or they wouldn’t rib her so much, but it’s hard to tell given the context.

You’ve seen part of this clip in a recent trailer for Marvel‘s Avengers: Endgame, in which Thor stands up, retrieves Stormbreaker and declares about Carol Danvers, “I like her.”

This whole scene fits in line with recent footage we’ve seen. In the last trailer, Thanos noted:

That seemingly implied at the time the Avengers were the ones tracking down Thanos in order to restore balance to the universe and eventually found him, but now we know how they get started. The clip ends with a shot of plenty of Avengers in a space ship: Captain Marvel, Bruce Banner, Captain America, Black Widow, Thor, Nebula, Rhodey and Rocket. That’s footage, too, that was confirmed in a recent trailer.

Still, seeing an extended moment confirmed a little bit more of the plan, it got me even more pumped to get into the nitty gritty of what happens and it reminds me that although a lot of the marketing for Avengers: Endgame has been serious, this movie is going to have some new team-ups among the heroes. In addition, the clip confirmed it’s going to be fun to have Captain Marvel be “the new kid” in the gang, and the convos she has with the other heroes are pretty amusing.

We won’t have much longer to wait to see how this whole story plays out. Avengers: Endgame is finally out on April 26 and if you don’t have tickets yet for opening weekend, they seem to be selling quickly.

New Avengers: Endgame Footage Just Revealed More About The Heroes’ Plan To Take On Thanos

We’re going to get into a spoilery-ish scene we screened from Avengers: Endgame today in this piece. If you want to go into the upcoming Marvel movie fresh – and I totally don’t blame you – please hop out now and check out one of our other lovely articles. If you love reading everything you can about the movie, forage on!

We’re so close to Avengers: Endgame I can taste it. In fact I got a taste of it today at CinemaCon 2019 when Disney shared a lot of brand new footage and other content from its upcoming 2019 slate of films. (No Star Wars Episode IX though, sorry.) Among these moments was an extended scene from Avengers: Endgame that captured more of Captain Marvel interacting with some of the other Avengers as well as revealed a little bit about the heroes’ plan to take on Thanos.

First and foremost, the scene opens with some footage we’ve seen snippets of in the trailers so far. Cap, Rhodey and some of the other Avengers are strategizing about when and how to take down Thanos. Captain Marvel really feels like it’s her fight, but the other Avengers assert “it’s our fight too.”

As it turns out, it’s also Nebula’s fight. We’ve known for a while now that Nebula would play a key role in Avengers: Endgame. In fact, actress Karen Gillan previously revealed she believes Nebula will sway the audience in a different way this time around noting:

In the new clip, Nebula reveals that while she was busy attempting to earn Thanos’ approval and please him, he always talked about wanting to go to The Garden. (Hilariously, Rhodey quips that’s it’s just peachy Thanos “has a retirement plan.”) The Avengers use some fancy technology to track an energy signature that seems to be a second use of the stones. Assumedly that’s a tie-in to Thanos terraforming the planet.

The team then spends the next few minutes deciding they’ll need to go into space, find the planet, take on Thanos, and then use the stones to undo what happened prior, during Avengers: Infinity War.

There’s a little bit of a debate about what will be different this time around. Captain Marvel, quietly and effectively says, “Me,” but it seems there may still be some skeptics among the other heroes. I’m assuming they don’t know the whole breadth of what the character could do or they wouldn’t rib her so much, but it’s hard to tell given the context.

You’ve seen part of this clip in a recent trailer for Marvel‘s Avengers: Endgame, in which Thor quietly stands up, retrieves Stormbreaker and quietly declares about Carol Danvers, “I like her.”

This whole scene fits in line with recent footage we’ve seen. In the last trailer, Thanos noted:

That seemingly implied at the time the Avengers were the ones tracking down Thanos in order to restore balance to the universe. This clip confirms that’s the plan. It ends with a shot of plenty of Avengers in a space ship: Captain Marvel, Bruce Banner, Captain America, Black Widow, Thor, Nebula, Rhodey and Rocket. That’s footage, too, that was confirmed in a recent trailer.

Still, seeing an extended moment confirmed a little bit more of the plan, it got me even more pumped to get into the nitty gritty of what happens and it reminds me that although a lot of the marketing for Avengers: Endgame has been serious, this movie is going to have some new team-ups among the heroes. In addition, the clip confirmed it’s going to be fun to have Captain Marvel be “the new kid” in the gang, and the convos she has with the other heroes are pretty amusing.

We won’t have much longer to wait to see how this whole story plays out. Avengers: Endgame is finally out on April 26 and if you don’t have tickets yet for opening weekend, they seem to be selling quickly.

One Big Way Joker Will Be Different From Other Clown Prince Of Crime Origin Stories

Joaquin Phoenix as Joker

The world has gotten its first trailer showcasing DC’s upcoming Joker, and it’s safe to say this will be quite an interesting story about the Clown Prince Of Crime. While the trailer has teased some bits that are clearly inspired by other Batman works, there’s one major part of this trailer that teases one big way this project will differ from most other Joker origins. I’m talking, of course, of his mother, and the seemingly delightful relationship that they have.

The trailer kicks off with Arthur Fleck talking about how his mother (played by American Horror Story‘s Frances Conroy) always tells him to smile and put on a happy face. The two are later seen dancing in the living room, and there’s even a scene in which he is giving her a bath. It’s closer than a lot of folks would be with their parents, and especially a lot closer than Joker typically is with his own.

Joker Penny Fleck

While his origin has varied over the years, it’s more than fair to say Joker’s complicated relationship with his parents has more or less remained the same. The villain’s motives aren’t necessarily tied to them like with Batman, and most anecdotes the Joker gives on them in the comics are fleeting and violent. Take the film The Dark Knight, for example, when the villain recalled his father savagely attacking his mother with a knife before carving his face.

Other tales have detailed both parents being abusive to him, and some as well-to-do parents with a trouble-making child. Their fates often end up the same, however, with the villain being a part of their demise. This typically happens in his younger years, however, and Arthur is a fully grown man on good terms with his mom. Is this a case where he has a loving and supportive mother?

Possibly, although the appearance of one character may tease Arthur’s past was as rough as other Jokers. Arthur is seen talking to a woman named Debra Kane, who may be the same Debra Kane that exists in the Batman universe. Debra is a social worker in Batman: The Ultimate Evil. In that story, she takes Bruce around Gotham and shows him various cases of child abuse. If this is the same character, how does she know Arthur?

This leads to the question of Joker’s father, who doesn’t appear to be a part of this drama. Perhaps he was around with Arthur and his mother decades ago, but is now gone in the present. Joker has killed his father before and spared his mother, but rarely does it result in a relationship that makes things between them stronger than ever. This is beginning to feel like a Wilson Fisk situation ala Netflix’s adaptation of Daredevil.

Defending his mother is noble, but there’s also something a bit unsettling about this dynamic. Obviously, we only have a few clips to go on, but it feels like Arthur has a Norman Bates level of appreciation for his own mother. As previously stated, the villain’s motives are never explicitly inspired by his parents, but here it almost feels as though she is the inspiration for him entering the world of comedy.

It’s really hard to understand the dynamic between the two here. Is she a sickly elderly woman that he’s caring for in her older years, or is this just some weird thing? No offense, but if my mother was well enough to dance around the house with me in front of a television, I would leave her time in the bath as a solo deal. Perhaps those scenes are from different times in the movie, and something happens to her down the stretch.

There’s also a solid amount of Arthur romping around the house in his underwear, which, again, would be a bit strange for a fully grown man to do when he’s living with his mother. Especially when he’s shaking his butt and doing light gyrations, it’s just not the type of thing someone does in front of a parent. Maybe I’m in the minority here, but I’m going to put myself out on a limb and say this is not typical.

Here’s an out-there theory to chew on: what if the mother isn’t actually there? The whole trailer leans pretty heavy on the mom thing to start, and Arthur switches from referring to her in the present tense to the past tense. There’s something there that makes me think that Arthur’s mother isn’t actually still around, but is in the sense that he’s still thinking about her often and those are flashbacks, or he’s hallucinating she’s alive.

This brings us to another bit in the trailer in which we see Arthur writing some jokes presumably for a stand-up comedy routine. The notes begin with some harmless and corny jokes, but get less funny and more upsetting the further down. Right below his hand (which is next to a bottle of medication) we see an unfinished joke that reads “The worst part of having a mental illness is people expect you to behave as if you don’t.”

Joker

Clearly those are the words of a man struggling, which is in line with Todd Phillips’ description of the film. Arthur is a man who has been disregarded by society, and from the looks of that trailer, beaten up a few times as well. Perhaps it’s not he who is the caretaker for his mother, but she’s looking after him while he works to get his footing as the world gets crazier.

Whatever the case may be, it seems as though Arthur’s mother will play a significant and supportive role in this story, which makes it one of the biggest departures this film will have from other Joker origin stories. Given what we’ve seen in the trailer, it’s sure to be one of many things that will differ from the traditional origin story and give us yet another unique take on the villain’s life.

Joker is in theaters Friday, October 4, and CinemaBlend will be covering all news that comes out in regards to it in the meantime. As an example, check out what Todd Phillips has had to say about people’s thoughts on the movie, and how their perceptions on it may not be as accurate as they think.

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How Shazam! Pulled Off Its Bus Rescue Scene

If you caught the latest Shazam! trailer, you saw a cool sequence where the eponymous hero prevents a bus from crashing into the ground. It’s one of Billy Batson’s many heroic moments within his DC Extended Universe movie, but as is the case with when making a blockbuster, pulling off this scene was a difficult endeavor, one which required the occupants inside the bus to actually fall. As director David F. Sandberg and producer Peter Safran explained:

The bus scene was among the many Shazam!-related topics discussed when David F. Sandberg and Peter Safran’s stopped by the ReelBlend podcast. As Safran noted, while it certainly would have been easy for the Shazam! VFX team to put together this sequence digitally, it’s admirable that the crew went the practical route using multiple buses and that special rig, thus making it feel more realistic. Props to the performers inside for also being good sports about being thrown from one end of the bus to another.

As the bus scene appears to unfold in the Shazam! trailer (it’s possible that the way it’s cut in the preview doesn’t exactly reflect how it happens in the actual movie), the Shazam-ified Billy Batson is shooting lighting bolts out of his hand to impress a crowd when one of his bolts hits one of the bus’ tires as it’s driving on an overpass nearby. The driver loses control and drives off the edge, but luckily Billy swoops in and catches the bus before impact. It just goes to show that if you play with lightning, you’re going to cause pandemonium on the road.

You can listen to David F. Sandberg and Peter Safran’s full interview about Shazam! on ReelBlend below!

Inspired by numerous eras of Shazam’s comic book history, Shazam! sees Billy Batson meeting the mysterious Wizard shortly after joining a new foster family and gaining the ability to become an adult superhero. With the help of Freddy Freeman, Billy will slowly get the hang of using powers like super strength, flight, hyper speed and electricity manipulation, but he’ll also have to put these powers to good use going up against the sinister Dr. Sivana, a brilliant scientist who has somehow obtained his own magical powers.

You can see Shazam! in theaters starting tomorrow evening, but don’t forget to read our review of the latest DCEU installment. You can also find out what else this superhero franchise has in the works by looking with our handy guide.

Urban Decay’s Naked Cherry Palette Is the Best of All the Nakeds

Late last summer, the sound of hearts breaking could be heard around the world when Urban Decay announced it was discontinuing the OG Naked Palette. The nude palette that launched a million nude palettes cemented the brand’s icon status, and perfectly nailed the right balance of being wearable but not boring.

Although the brand has since launched a revamped version of the Naked Palette (a.k.a. The Naked Reloaded), in the meantime it presented us with the hidden gem (and Glamour Beauty Award winner) that is the Naked Cherry Eyeshadow Palette. Naked Cherry has the same magic as the rest of the Naked family, but brings something a little different to the table—instead of basic neutrals, it has a mix of matte and shimmer shades that range from dusty mauve to deep plum. Despite the palette’s name, there’s no true cherry red shade, but there are plenty of wine and berry shades to play with. And as always, the shadows are pigmented and easy to work with.

While Urban Decay also has the Naked Heat and Naked3 Palettes that skirt around the red family, Naked Cherry holds it’s own. Heat is all warm oranges and browns, while Naked3 has hints of pretty pinks. Cherry is the perfect moody edition to the collection, and brings to mind cherry cola rather than the bright berry.

I’ve always been drawn to cherry imagery, so the second I saw the glossy cherry-covered packaging of Naked Cherry I was sold. The color scheme is a mix of girly and grunge that perfectly matches my style (think Courtney Love meets Sailor Moon chic). When I’m running out the door I’ll do a pretty wash of one of the lighter shades like the rosy Feelz or Juicy, a light peach all over my lid, and I’ll look instantly put together. If I’m feeling a little edgier or headed out at night, I can blend in the darker shades (they basically blend themselves) for a pink smoky eye that will last all night.

But don’t just take my word for it, the palette won our Beauty Awards Reader’s Choice best eyeshadow palette by nearly 50 percent of the votes. “This palette has a great selection of warm pink tones that can create looks anywhere from soft to grungy,” says Samantha Trout, a Glamour reader from Philadelphia. “I love the shimmer shades; they apply great with your fingers. So easy! Highly recommend!” Couldn’t have said it any better myself.

Buy Now: Urban Decay Naked Cherry Palette, $49, Sephora. Check out all 214 winners from this year’s Glamour Beauty Awards, here.

Bella Cacciatore is the beauty assistant at Glamour. Follow her at @bellacacciatore_.