Guard your credit card, because Target is gearing up to rerelease some of its best, most sought-after designer collaborations from the last two decades.
In honor of 20 years of brand partnerships, Target is launching a sweeping, limited-edition 300-piece collection on September 14 that functions as a greatest hits compilation of its best designer pair-ups of all time. It’ll include a massive variety of clothing, accessories, and household items from Issac Mizrahi, Anna Sui, Lilly Pulitzer, Zac Posen, Missoni, Proenza Schouler, Rodarte, Jason Wu, 3.1 Phillip Lim, Altuzarra, and more. Pieces start at just $7 and go up to $160—oh, and this time all women’s apparel will be available in sizes XS to 3X. Be warned: There’s a five-item limit per customer on this release.
Rick Gomez, Target’s executive vice president and chief marketing and digital officer, said in a press release that this collection is a nod to the company’s effort to bring designer items to everyday consumers. Its first capsule collection was with Mizrahi in 2003; it then ran a few more high-end partnerships before formally creating the Designer Collaborations program, which eventually featured Alexander McQueen, Jean Paul Gaultier, and Peter Pilotto, among others.
“Two decades ago, when we first set out to make beautifully designed products affordable, we created a movement in retail and culture that proclaimed that design could be—and should be—for all,” Gomez said. “This Anniversary Collection takes our guests on a nostalgic journey through our designer collaboration history where they can discover products that they’ll fall in love with all over again, or for some, for the very first time.”
There are so many pieces that are coming back (remember those Missoni coffee cups?!), so if you missed them the first time, now’s your chance to bring them home. If we know one thing about Target’s designer collaborations, it’s that they go fast—so you’ll want to figure out your shopping strategy ahead of the launch. Check out every single look book image in the gallery ahead, and start scoping out exactly what five items you want.